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~isPartOf:"The journal of business & industrial marketing"
~isPartOf:"Unternehmenssteuerung in der produzierenden Industrie : Konzepte und Best Practices"
~person:"Nagel, Duane"
~subject:"Physical distribution"
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Buyer-seller relationship
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Lieferantenmanagement
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Resource allocation
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Sales complexity
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The journal of business & industrial marketing
Unternehmenssteuerung in der produzierenden Industrie : Konzepte und Best Practices
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Sales complexity and value appropriation : a taxonomy of sales situations
Rangarajan, Deva
;
Hochstein, Bryan
;
Nagel, Duane
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
11
,
pp. 2298-2314
Persistent link: https://www.econbiz.de/10013455402
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