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~isPartOf:"The journal of business & industrial marketing"
~person:"Aarikka-Stenroos, Leena"
~subject:"Lieferantenmanagement"
~subject:"Physical distribution"
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Aarikka-Stenroos, Leena
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The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
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Industrial buyers' use of references, word-of-mouth and reputation in complex buying situation
Aarikka-Stenroos, Leena
;
Makkonen, Hannu Sakari
- In:
The journal of business & industrial marketing
29
(
2014
)
4
,
pp. 344-352
Persistent link: https://www.econbiz.de/10010382775
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