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~isPartOf:"The journal of business & industrial marketing"
~person:"Casidy, Riza"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Handbuch"
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The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
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Maximizing customer adoption outcomes in emerging industrial markets via supplier innovativeness and relationship quality
Nyadzayo, Munyaradzi
;
Casidy, Riza
;
Mohan, Mayoor
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 958-973
Persistent link: https://www.econbiz.de/10014227520
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