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~isPartOf:"The journal of business & industrial marketing"
~person:"Rašković, Matevz"
~person:"Reilly, Richard R."
~subject:"Innovation"
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Prototyping, customer involvement, and speed of information dissemination in new product success
Tih, Siohong
;
Kok-Kee Wong
;
Lynn, Gary S.
;
Reilly, …
- In:
The journal of business & industrial marketing
31
(
2016
)
4
,
pp. 437-448
Persistent link: https://www.econbiz.de/10011496528
Saved in:
2
Managing in a time of crisis : marketing, HRM and innovation
Brenčič, Maja Makovec
;
Pfaifar, Gregor
;
Rašković, Matevz
- In:
The journal of business & industrial marketing
27
(
2012
)
6
,
pp. 436-446
Persistent link: https://www.econbiz.de/10009665503
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