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~isPartOf:"The journal of business & industrial marketing"
~person:"Thaichon, Park"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
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Business-to-business marketing
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Thaichon, Park
Svensson, Göran
5
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Schwepker, Charles H. <Jr.>
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The journal of business & industrial marketing
Asia Pacific journal of marketing and logistics
4
Journal of retailing and consumer services
4
Journal of strategic marketing
3
Services marketing quarterly
3
Transforming relationship marketing : strategies and business models in the digital age
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Developing digital marketing : relationship perspectives
2
Routledge advances in management and business studies
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Emerald insight
1
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of Contemporary Issues in Business and Government
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality marketing & management
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ECONIS (ZBW)
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Exploring the role of relationship
management
and relationship quality in B2B : empirical insights and future research directions
Lasrado, Flevy
;
Thaichon, Park
;
Nyadzayo, Munyaradzi
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1055-1086
Persistent link: https://www.econbiz.de/10014276729
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