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~isPartOf:"The journal of consumer marketing"
~person:"Poon, Patrick"
~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
3
Brand image
2
Brand management
2
Markenführung
2
Markenimage
2
Australia
1
Australien
1
Beziehungsmarketing
1
Brand
1
Brand experience
1
Brand relationship quality
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Customer citizenship behavior
1
Designation of origin
1
Dienstleistungsqualität
1
Face concern
1
Herkunftsbezeichnung
1
Markenartikel
1
Marketing management
1
Marketingmanagement
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Migranten
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Poon, Patrick
Guzman, Francisco
3
Black, William C.
2
Cui, Geng
2
Herrmann, Jean-Luc
2
Leone, Robert P.
2
Rohm, Andrew J.
2
Albaum, Gerald
1
Albaum, Gerald S.
1
Albert, Noel
1
Albinsson, Pia A.
1
Allan, Jeffrey
1
Anagnostou, Angela
1
Arora, Raj
1
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1
Aurand, Timothy W.
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Block, Martin P.
1
Blumrodt, Jens
1
Brandstätter, Marion
1
Braun, Corina
1
Bruhn, Manfred
1
Bryson, Douglas
1
Buil, Isabel
1
Bush, Victoria D.
1
Byun, Kyung-Ah
1
Campbell, Colin
1
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1
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The journal of consumer marketing
International journal of retail & distribution management
1
Journal of hospitality and tourism insights
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Psychology & marketing
1
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Brand experience and customer citizenship behavior : the role of brand relationship quality
Xie, Lishan
;
Poon, Patrick
;
Zhang, Wenxuan
- In:
The journal of consumer marketing
34
(
2017
)
3
,
pp. 268-280
Persistent link: https://www.econbiz.de/10011694840
Saved in:
2
Consumer reactions to corporate social responsibility brands : the role of face concern
Wan, Lisa C.
;
Poon, Patrick
;
Yu, Chunling
- In:
The journal of consumer marketing
33
(
2016
)
1
,
pp. 52-60
Persistent link: https://www.econbiz.de/10011472881
Saved in:
3
Attitudes of migrants towards foreign-made products : an exploratory study of migrants in Australia
Poon, Patrick
;
Evangelista, Felicitas
;
Albaum, Gerald
- In:
The journal of consumer marketing
27
(
2010
)
1
,
pp. 35-42
Persistent link: https://www.econbiz.de/10003942084
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