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~isPartOf:"The journal of consumer marketing"
~subject:"Altersgruppe"
~subject:"Geschlecht"
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17
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8
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The journal of consumer marketing
Discussion paper series / IZA
150
Working paper / National Bureau of Economic Research, Inc.
146
NBER working paper series
132
NBER Working Paper
120
IZA Discussion Paper
84
OECD Education Statistics
36
Journal of managerial psychology
30
Journal of retailing and consumer services
29
CESifo working papers
28
Discussion paper / Centre for Economic Policy Research
24
Journal of health economics
24
Journal of economic behavior & organization : JEBO
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Demography : a publication of the Population Association of America ; the statistical study of human populations
22
The review of economics and statistics
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Economics letters
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ZEW discussion papers
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Journal of business and psychology
17
Labour economics : official journal of the European Association of Labour Economists
17
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17
GLO discussion paper
16
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15
Economics of education review
14
Journal of business research : JBR
14
Journal of population economics
14
Discussion paper / Tinbergen Institute
13
International journal of consumer studies
13
International journal of hospitality management
12
Management research review
12
Population : édition française : revue publiée par l'Institut national d'études démographiques
12
Southern economic journal
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SpringerLink / Bücher
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Applied economics letters
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Discussion paper
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
17
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1
Culture as a moderator of cognitive age and travel motivation/perceived risk relations among seniors
Le Serre, Delphine
;
Weber, Karin
;
Legohérel, Patrick
; …
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 455-466
Persistent link: https://www.econbiz.de/10011783141
Saved in:
2
Examining the effectiveness of WOM/eWOM communications across age-based cohorts : implications for political marketers
Iyer, Pramod
;
Yazdanparast, Atefeh
;
Strutton, David
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 646-663
Persistent link: https://www.econbiz.de/10011808334
Saved in:
3
Motivational effects and age differences of gamification in product advertising
Bittner, Jenny V.
;
Shipper, Jeffrey
- In:
The journal of consumer marketing
31
(
2014
)
5
,
pp. 391-400
Persistent link: https://www.econbiz.de/10010423834
Saved in:
4
Insights into mature consumers of financial services
Milner, Trenton
;
Rosenstreich, Daniela
- In:
The journal of consumer marketing
30
(
2013
)
3
,
pp. 248-257
Persistent link: https://www.econbiz.de/10009765040
Saved in:
5
Age-related reaction to a product harm crisis
Silvera, David H.
;
Meyer, Tracy
;
Laufer, Daniel
- In:
The journal of consumer marketing
29
(
2012
)
4
,
pp. 302-309
Persistent link: https://www.econbiz.de/10009582043
Saved in:
6
The emergence of marketing in Millennial new ventures
Lingelbach, David
;
Patino, Anthony
;
Pitta, Dennis A.
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 136-145
Persistent link: https://www.econbiz.de/10009541758
Saved in:
7
Do Millennials read books or blogs? : introducing a media usage typology of the internet generation
Kilian, Thomas
;
Hennings, Nadine
;
Langner, Sascha
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 114-124
Persistent link: https://www.econbiz.de/10009541762
Saved in:
8
A life-stage analysis of consumer loyalty profile : comparing Generation X and Millennial consumers
Gurău, Călin
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 103-113
Persistent link: https://www.econbiz.de/10009541763
Saved in:
9
The impact of generational cohorts on status consumption : an exploratory look at generational cohort and demographics on status consumption
Eastman, Jacqueline K.
;
Liu, Jun
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 93-102
Persistent link: https://www.econbiz.de/10009541766
Saved in:
10
Marketing challenges in serving Millennials
Pitta, Dennis
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009541777
Saved in:
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