//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of product & brand management"
~person:"Chaput, Luciana"
~subject:"Social web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"branding"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Social web
Brand
1
Brand management
1
Consumer behaviour
1
Femvertising
1
Gender
1
Geschlecht
1
Internet marketing
1
Konsumentenverhalten
1
Luxury brands
1
Luxury goods
1
Luxusgüter
1
Markenartikel
1
Markenführung
1
Non-luxury brands
1
Online-Marketing
1
Social Web
1
Social media
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Chaput, Luciana
Wallace, Elaine
3
Guzman, Francisco
2
Kennedy, Eric
2
Stavros, Constantino
2
Amelia, Maria Veronica
1
Arcand, Manon
1
Areni, Charles Scott
1
Atmaja, Ferry Tema
1
Augusto, Mário Gomes
1
Auruskeviciene, Vilte
1
Ballerini, Jacopo
1
Barbarossa, Camilla
1
Bargoni, Augusto
1
Baudry, Damien
1
Bendoni, Wendy K.
1
Billore, Aditya
1
Breazeale, Mike
1
Brexendorf, Tim Oliver
1
Buil, Isabel
1
Butcher, Joshua
1
Cai, Jian
1
Chang, Chia-Wen
1
Chauhan, Kalpana
1
Chen, Huan
1
Chen, Tom
1
Choi, Chang-Won
1
Cooper, Tony
1
Cova, Bernard
1
Czarnecka, Barbara
1
De Chernatony, Leslie
1
De Vita, Jennifer
1
Dennhardt, Severin
1
Dessart, Laurence
1
Dobele, Angela
1
Dobele, Angela R.
1
Dodoo, Naa Amponsah
1
Dursun, Yunus
1
Dwivedi, Yogesh Kumar
1
Esmark Jones, Carol L.
1
more ...
less ...
Published in...
All
The journal of product & brand management
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Femvertising practices on social media : a comparison of luxury and non-luxury brands
Michaelidou, Nina
;
Siamagka, Nikoletta Theofania
; …
- In:
The journal of product & brand management
31
(
2022
)
8
,
pp. 1285-1300
Persistent link: https://www.econbiz.de/10013429200
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->