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~isPartOf:"The journal of product & brand management"
~subject:"Deutschland"
~subject:"Kundenzufriedenheit"
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Deutschland
Kundenzufriedenheit
Product quality
21
Produktqualität
21
Consumer behaviour
17
Konsumentenverhalten
17
Brand image
14
Markenimage
14
Brand
13
Brand management
13
Markenartikel
13
Markenführung
13
Brand loyalty
5
Beziehungsmarketing
4
Customer satisfaction
4
Einzelhandel
4
Relationship marketing
4
Retail trade
4
Customer value
3
Kundenwert
3
Preismanagement
3
Pricing strategy
3
Quality
3
Signalling
3
Theorie
3
Theory
3
Advertising
2
Advertising effects
2
Brand equity (Consumer)
2
Brand evaluation
2
Brand performance
2
Brand trust
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China
2
Crisis management
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Dauerhafte Konsumgüter
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Durable goods
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Garantie
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Handelsmarke
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Krisenmanagement
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Markentreue
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Product-harm crisis
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English
4
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Vera, Jorge
2
Just, David
1
Lu, Jinzhao
1
Sigirci, Ozge
1
Wansink, Brian
1
Xu, Yingjiao
1
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The journal of product & brand management
Europäische Hochschulschriften / 5
21
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
17
SpringerLink / Bücher
16
International journal of hospitality management
11
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
6
Cogent business & management
6
Journal of business research : JBR
6
Journal of hospitality marketing & management
6
Journal of retailing and consumer services
6
Quality management journal : QMJ
6
Total quality management & business excellence
6
Gabler-Edition Wissenschaft
5
International journal of contemporary hospitality management
5
Journal of business economics : JBE
5
Arbeitsbericht / Institut für Agrarpolitik und Marktforschung der Justus-Liebig-Universität Giessen
4
Discussion paper
4
Diskussionsbeiträge / 1 / Universität Konstanz, Rechts-, Wirtschafts- und Verwaltungswissenschaftliche Sektion, Fachbereich Wirtschaftswissenschaften
4
Gabler Edition Wissenschaft
4
International journal of quality & reliability management
4
Journal of air transport management
4
The journal of services marketing
4
The service industries journal
4
University of Lüneburg Working paper series in economics
4
ZEW discussion papers
4
i-com : journal of interactive media
4
Agrarökonomische Diskussionsbeiträge
3
Basler Schriften zum Marketing
3
Beiträge zur Hochschulpolitik
3
Berichte aus der Betriebswirtschaft
3
Business and Economic Research : BER
3
Die Betriebswirtschaft : DBW
3
FE-Workingpaper / University of Kiel, Department of Food Economics and Consumption Studies
3
International journal of applied business and economic research
3
International journal of business excellence : IJBEX
3
International journal of business information systems : IJBIS
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of productivity and quality management : IJPQM
3
International journal of quality and service sciences
3
International journal of sports marketing & sponsorship
3
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ECONIS (ZBW)
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Two paths to customer loyalty : the moderating effect of the differentiation level strategy in the performance-satisfaction-value-intentions relationship
Vera, Jorge
- In:
The journal of product & brand management
25
(
2016
)
2
,
pp. 171-183
Persistent link: https://www.econbiz.de/10011524066
Saved in:
2
Peak-end pizza : prices delay evaluations of quality
Just, David
;
Sigirci, Ozge
;
Wansink, Brian
- In:
The journal of product & brand management
24
(
2015
)
7
,
pp. 770-778
Persistent link: https://www.econbiz.de/10011416948
Saved in:
3
Perceived brand quality as a way to superior customer perceived value crossing by moderating effects
Vera, Jorge
- In:
The journal of product & brand management
24
(
2015
)
2
,
pp. 147-156
Persistent link: https://www.econbiz.de/10011308510
Saved in:
4
Chinese young consumers' brand loyalty toward sportswear products : a perspective of self-congruity
Lu, Jinzhao
;
Xu, Yingjiao
- In:
The journal of product & brand management
24
(
2015
)
4
,
pp. 349-364
Persistent link: https://www.econbiz.de/10011407195
Saved in:
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