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~isPartOf:"The service industries journal"
~person:"Collado Agudo, Jesús"
~subject:"Konsumentenverhalten"
~subject:"Marketingmanagement"
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Konsumentenverhalten
Marketingmanagement
Confidence
1
Consumer behaviour
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Dienstleistungsqualität
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Kundenbindungsprogramm
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Adherence to customer loyalty programmes and changes in buyer behaviour
Collado Agudo, Jesús
;
Herrero Crespo, Angel
; …
- In:
The service industries journal
32
(
2012
)
8
,
pp. 1323-1341
Persistent link: https://www.econbiz.de/10009553145
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