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~isPartOf:"The service industries journal"
~person:"Mengüç, Bülent"
~subject:"Beziehungsmarketing"
~subject:"Learning organization"
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Journal of the Academy of Marketing Science
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The missing link between analytics readiness and service
firm
performance
Auh, Seigyoung
;
Mengüç, Bülent
;
Sainam, Preethika
; …
- In:
The service industries journal
42
(
2022
)
3/4
,
pp. 148-177
Persistent link: https://www.econbiz.de/10013167416
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