//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The silver market phenomenon : marketing and innovation in the aging society"
~isPartOf:"Älterwerden neu denken : interdisziplinäre Perspektiven auf den demografischen Wandel"
~subject:"Consumer behaviour"
~subject:"Germany"
~subject:"United Kingdom"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Elderly people"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Germany
United Kingdom
Elderly people
37
Ältere Menschen
37
Target group
16
Zielgruppe
16
Deutschland
14
Japan
9
Konsumentenverhalten
7
Marketing management
5
Marketingmanagement
5
Familienpflege
4
Family care
4
New product development
4
Produktentwicklung
4
Aging population
3
Alternde Bevölkerung
3
Beziehungsmarketing
3
Relationship marketing
3
Social change
3
Sozialer Wandel
3
Adult education
2
Angepasste Technologie
2
Appropriate technology
2
Bankgeschäft
2
Banking services
2
Business model
2
Domestic care
2
Economic liberalism
2
Erbe
2
Erwachsenenbildung
2
Familie
2
Familienpolitik
2
Familienunternehmen
2
Family
2
Family business
2
Family farm
2
Family policy
2
Generationengerechtigkeit
2
Geschäftsmodell
2
more ...
less ...
Type of publication
All
Article
21
Type of publication (narrower categories)
All
Aufsatz im Buch
21
Book section
21
Interview
2
Case study
1
Fallstudie
1
Language
All
German
12
English
9
Author
All
Buchen, Sylvia
4
Maier, Maja S.
4
Breuer, Franz
2
Dieris, Barbara
2
Hacker, Klaus-Harald
2
Kricheldorff, Cornelia
2
Mittermeier, ...
2
Winker, Gabriele
2
Arnold, Gunnar
1
Barnatt, Christopher
1
Coupland, Christine
1
Eitner, Carolin
1
Enomoto, Nozomi
1
Enste, Peter
1
Knigge, Mathias
1
Krancioch, Stephanie
1
Leve, Verena
1
Naegele, Gerhard
1
Pettigrew, Simone
1
Schmidt-Ruhland, Karin
1
Simcock, Peter
1
Sudbury, Lynn
1
Tempest, Sue
1
Walker, Kim
1
Östlund, Britt
1
more ...
less ...
Published in...
All
The silver market phenomenon : marketing and innovation in the aging society
Älterwerden neu denken : interdisziplinäre Perspektiven auf den demografischen Wandel
Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
20
International journal of consumer studies
20
Best Practice Modelle im 55plus Marketing : bewährte Konzepte für den Dialog mit Senioren
19
Discussion paper series / IZA
16
MEA discussion papers
16
NBER working paper series
16
Working paper / National Bureau of Economic Research, Inc.
16
NBER Working Paper
14
Journal of retailing and consumer services
13
Europäische Hochschulschriften / 5
12
Sozialer Fortschritt : unabhängige Zeitschrift für Sozialpolitik
12
Fiscal studies : the journal of the Institute for Fiscal Studies
11
IZA Discussion Paper
11
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
11
Schmollers Jahrbuch : journal of contextual economics
10
SpringerLink / Bücher
10
55plus Marketing : Zukunftsmarkt Senioren
9
IFS working paper
9
LIS working paper series
9
Forschung aktuell
8
Jahrbuch Seniorenmarketing
8
SOEP papers on multidisciplinary panel data research / German Socio-Economic Panel Study (SOEP), DIW Berlin
8
Verbrauchervielfalt : Chancen des demographischen Wandels für Konsum und Finanzen
8
DIW-Wochenbericht : Wirtschaft, Politik, Wissenschaft
7
Journal of business research : JBR
7
Doppelklick statt Doppelherz - Medien für die Zielgruppe 50plus
6
ESRC-Sage discussion papers
6
Health marketing quarterly
6
Journal of fashion marketing and management
6
Journal of marketing management : MM
6
Psychology & marketing
6
Sonderforschungsbereich 504, Rationalitätskonzepte, Entscheidungsverhalten und Ökonomische Modellierung
6
The aging consumer : perspectives from psychology and marketing
6
The journal of services marketing
6
WSI-Mitteilungen : Zeitschrift des Wirtschafts- und Sozialwissenschaftlichen Instituts der Hans-Böckler-Stiftung
6
ZeS-Arbeitspapier / Zentrum für Sozialpolitik, Universität Bremen
6
Demografiepolitik : Herausforderungen und Handlungsfelder
5
Demografischer Wandel in der unternehmerischen Praxis : mit Best-Practice-Berichten
5
more ...
less ...
Source
All
ECONIS (ZBW)
21
Showing
1
-
10
of
21
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Bargain hunting belongers and positive pioneers : key silver market segments in the UK
Sudbury, Lynn
;
Simcock, Peter
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 195-201)
.
2011
Persistent link: https://www.econbiz.de/10008746029
Saved in:
2
Changing consumer values and behavior in Japan : adaptation of Keio Department Store, Shinjuku
Enomoto, Nozomi
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 175-193)
.
2011
Persistent link: https://www.econbiz.de/10008746030
Saved in:
3
Current strategies in the retail industry for best-agers
Arnold, Gunnar
;
Krancioch, Stephanie
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 149-159)
.
2011
Persistent link: https://www.econbiz.de/10008746032
Saved in:
4
The discovery and development of the silver market in Germany
Eitner, Carolin
;
Enste, Peter
;
Naegele, Gerhard
;
Leve, …
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 309-324)
.
2011
Persistent link: https://www.econbiz.de/10008746317
Saved in:
5
The age-neutral customer journey : removing the barriers between brands and silver customers
Walker, Kim
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 295-308)
.
2011
Persistent link: https://www.econbiz.de/10008746318
Saved in:
6
Catering to older consumer's customer service needs
Pettigrew, Simone
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 217-228)
.
2011
Persistent link: https://www.econbiz.de/10008746324
Saved in:
7
Grey power : developing older customer strategies
Tempest, Sue
;
Barnatt, Christopher
;
Coupland, Christine
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 203-216)
.
2011
Persistent link: https://www.econbiz.de/10008746325
Saved in:
8
Integration of the elderly into the design process
Schmidt-Ruhland, Karin
;
Knigge, Mathias
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 45-63)
.
2011
Persistent link: https://www.econbiz.de/10008749566
Saved in:
9
Silver age innovators : a new approach to old users
Östlund, Britt
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 15-26)
.
2011
Persistent link: https://www.econbiz.de/10008749568
Saved in:
10
Neoliberale Regulierung von Care Work und deren demografische Mystifikationen
Winker, Gabriele
- In:
Älterwerden neu denken : interdisziplinäre …
,
(pp. 47-62)
.
2008
Persistent link: https://www.econbiz.de/10003753158
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->