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~isPartOf:"Theorie und Forschung / Wirtschaftswissenschaften"
~subject:"Konsumentenverhalten"
~type_genre:"Festschrift"
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Konsumentenverhalten
Advertising
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Consumer behaviour
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Market research
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Marketing management
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Marketingmanagement
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Marktforschung
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Baier, Daniel
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Decker, Reinhold
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Theorie und Forschung / Wirtschaftswissenschaften
The journal of brand management : an international journal
3
Beiträge zur Verhaltensforschung
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of historical research in marketing
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Routledge frontiers of political economy
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Theorie und Forschung
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Working paper / Humboldt-Universität zu Berlin, Wirtschafts- und Sozialwissenschaften an der Landwirtschaftlich-Gärtnerischen Fakultät
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ECONIS (ZBW)
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Marketingprobleme : innovative Lösungsansätze aus Forschung und Praxis
Baier, Daniel
(
contributor
);
Decker, Reinhold
(
contributor
)
-
1995
Persistent link: https://www.econbiz.de/10000911973
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