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~isPartOf:"Theses on systems, organisation and management"
~isPartOf:"Working paper / European Institute for Advanced Studies in Management"
~language:"eng"
~subject:"Theory"
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Working paper / European Institute for Advanced Studies in Management
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Modeling market shake-ups using time series data : an application to the advertising market of the Netherlands
Kornelis, Marcel
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2002
Persistent link: https://www.econbiz.de/10001697832
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Robustness of models of sales response to advertising : a purely academic issue?
Bultez, Alain V.
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Vanneste, Carine
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1988
Persistent link: https://www.econbiz.de/10000776598
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