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~isPartOf:"Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung"
~subject:"Softdrink-Industrie"
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Erfolgreiche Handzettel-Insertion : Planung, Implementierung und Evaluierung
Reudenbach, Dagmar
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
52
(
2007
)
4
,
pp. 51-54
Persistent link: https://www.econbiz.de/10003598453
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