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~isPartOf:"WEB 2.0 : Hype oder Substanz?"
~person:"Füller, Johann"
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Füller, Johann
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WEB 2.0 : Hype oder Substanz?
Creativity and innovation management
3
Journal of management information systems : JMIS
3
California management review
1
Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
1
Der Markt : international journal of marketing
1
Discontinuous innovation : learning to manage the unexpected
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business process integration and management : IJBPIM
1
International journal of entrepreneurship and innovation management : IJEIM
1
Journal of business research : JBR
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of retailing and consumer services
1
Kommunikation als Erfolgsfaktor im Innovationsmanagement : Strategien im Zeitalter der Open Innovation
1
Kundenorientierte Unternehmensführung : Kundenorientierung - Kundenzufriedenheit - Kundenbindung
1
R & D management
1
Research policy : policy, management and economic studies of science, technology and innovation
1
Sloan working papers
1
Strategie und Leadership : Festschrift für Hans H. Hinterhuber
1
The future of knowledge management
1
The journal of product & brand management
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
The journal of strategic information systems : incorporating International Information Systems
1
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
1
Vielfalt und Einheit in der Marketingwissenschaft : ein Spannungsverhältnis ; Hans H. Bauer zum 60. Geburtstag
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ECONIS (ZBW)
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Das kreative Potenzial von Online-Communities für das Marketing : das Fallbeispiel Hyve AG
Füller, Johann
- In:
WEB 2.0 : Hype oder Substanz?
,
(pp. 49-62)
.
2008
Persistent link: https://www.econbiz.de/10003784640
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