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~isPartOf:"Working paper series / Department of Economics, University of Missouri-Columbia"
~subject:"Advertising"
~subject:"Markenartikel"
~type:"book"
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Advertising
Markenartikel
Brand management
4
Consumer behaviour
4
Konsumentenverhalten
4
Markenführung
4
Preiswettbewerb
4
Price competition
4
Brand
3
price competition
3
Brand image
2
Competition
2
E-commerce
2
Electronic Commerce
2
Markenimage
2
Preisdifferenzierung
2
Preismanagement
2
Price discrimination
2
Pricing strategy
2
Substitute goods
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Substitutionsgüter
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Website
2
Wettbewerb
2
advance selling
2
brands
2
strategic consumers
2
substitutability of brands
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valuation uncertainty,consumer heterogeneity
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COVID-19
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Internet marketing
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online marketplace platform
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platform
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pricing
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Loginova, Oksana
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Working paper series / Department of Economics, University of Missouri-Columbia
SpringerLink / Bücher
44
Springer eBook Collection
14
Springer eBook Collection / Business and Economics
12
The journal of brand management : an international journal
11
Gabler Edition Wissenschaft
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Report / Marketing Science Institute
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EBSCOhost eBook Collection
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Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
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Europäische Hochschulschriften / 5
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Gabler Research
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Springer Gabler Research
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Innovatives Markenmanagement
5
Routledge studies in marketing
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Critical explorations
4
Critical perspectives on business and management
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Hamburger Schriften zur Marketingforschung
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Marken- und Produktmanagement
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Reihe: Marketing : MAR
4
Schriften zu Marketing und Management
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Schriftenreihe Studien zum Konsumentenverhalten
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Schriftenreihe Unternehmensführung und Marketing
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Springer eBook Collection / Business and Management
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Working paper series / The City University Business School
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Darden Case
3
ERIM report series research in management
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European journal of marketing : EJM
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Gabler Edition Wissenschaft / Marken- und Produktmanagement
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IIM Bangalore Research Paper
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Kelley School of Business Research Paper
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Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
3
Simon Business School working paper
3
Springer Proceedings in Business and Economics
3
Working paper series
3
Working paper series / Bradford University School of Management
3
Working papers / TSE : WP
3
Advances in marketing, customer relationship management , and e-services (AMCRMES) book series
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Branded websites, marketplace selling and price competition
Loginova, Oksana
-
2021
Persistent link: https://www.econbiz.de/10012659075
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2
Advance selling, competition and brand substitutability
Loginova, Oksana
-
2018
Persistent link: https://www.econbiz.de/10012001180
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3
Advance selling, competition, and brand substitutability
Loginova, Oksana
-
2016
Persistent link: https://www.econbiz.de/10011759332
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