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The differentiated effect of advertising on readership : evidence from a two-sided market approach
Ivaldi, Marc
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Muller-Vibes, Catherine
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2018
Persistent link: https://www.econbiz.de/10012267702
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The advertising-financed business model in two-sided media markets
Anderson, Simon P.
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Jullien, Bruno
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2016
Persistent link: https://www.econbiz.de/10012216419
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