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~isPartOf:"Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung"
~language:"deu"
~language:"nld"
~person:"Peichl, Thomas"
~subject:"Marketing"
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Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
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Von Träumern, Abenteurern und Realisten : das Zielgruppenmodell der GfK Roper Consumer Styles
Peichl, Thomas
- In:
Zielgruppen im Konsumentenmarketing : …
,
(pp. 135-149)
.
2014
Persistent link: https://www.econbiz.de/10010246151
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