//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"deu"
~language:"fra"
~person:"Apel, Juliane"
~person:"Hainer, Wolfgang"
~subject:"Advertising"
~subject:"Deutschland"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Advertising Industry"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Advertising
Deutschland
Advertising industry
2
Germany
2
Werbewirtschaft
2
19.10.1987
1
1964-2015
1
Beziehungsmarketing
1
Branchenentwicklung
1
Communication
1
Fernsehen
1
Fernsehsendung
1
Hörfunkwerbung
1
Kommunikation
1
Kommunikationsstrategie
1
Partizipation
1
Prognose
1
Radio advertising
1
Relationship marketing
1
Sector development
1
Verbraucher
1
Werbesendung
1
Werbung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Case study
1
Collection of articles of several authors
1
Conference proceedings
1
Fallstudie
1
Hochschulschrift
1
Konferenzschrift
1
Sammelwerk
1
more ...
less ...
Language
All
German
French
Author
All
Apel, Juliane
Hainer, Wolfgang
Nöcker, Ralf
9
Nickel, Volker
5
Seebohn, Joachim
4
Pethig, Rüdiger
3
Blumtritt, Jörg
2
Botzenhardt, Florian
2
Busch, Oliver
2
Kahler, Tobias
2
Knuth, Ingo
2
Landwehr, Rainer
2
Lianos, Manuel
2
Marx, Anne
2
Pepels, Werner
2
Pätzmann, Jens
2
Thiel, Joachim
2
Baaske, Edwin
1
Baaske, Gerd
1
Bamler, Gunther
1
Bergmann, Nina
1
Bongard, Willi
1
Bouncken, Ricarda B.
1
Bredehorn, Saskia
1
Bruck, Peter A.
1
Burrack, Heiko
1
Caumont, Daniel
1
Chomarat, Luc
1
Ciesielski, Thomas R.
1
Cramer, Peter
1
De Iulio, Simona
1
Duphorn, Alexander
1
Finsterhölzl, Regina
1
Fried, Andrea
1
Fritz, Thomas
1
Fuhrberg, Reinhold
1
Förster, Friedrich
1
Gifford, Angelika
1
Görtzen, Ulrike
1
Hild, Reinhard
1
more ...
less ...
Institution
All
Arbeitskreis Werbefernsehen der Deutschen Wirtschaft
1
Springer Fachmedien Wiesbaden
1
Published in...
All
Research
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Partizipative Werbekommunikation : zur Entstehung und Typologisierung kreativer Beteiligungsformen von Konsumenten an der Werbekommunikation
Apel, Juliane
-
2018
Persistent link: https://www.econbiz.de/10011866597
Saved in:
2
Wächst der Werbekuchen weiter? : Folgerungen für Politik u. wirtschaftl. Entwicklung d. Medien ; Fachtagung am 19./20. Oktober 1987 in Haus Rissen/Hamburg
Hainer, Wolfgang
(
revision
)
-
1988
-
1. Aufl.
Persistent link: https://www.econbiz.de/10000422631
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->