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~language:"deu"
~person:"Grönroos, Christian"
~person:"Lilien, Gary L."
~person:"Meffert, Heribert"
~subject:"Ökonomische Ideengeschichte"
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Marketingwissenschaft im Wandel : Anmerkungen zur Paradigmendiskussion
Meffert, Heribert
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1999
Persistent link: https://www.econbiz.de/10013420241
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