//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"deu"
~person:"Naderer, Brigitte"
~subject:"Advertising effects"
~subject:"Werbung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
Werbung
Advertising
1
Consumer behaviour
1
Konsumentenverhalten
1
Psychology of advertising
1
Werbeforschung
1
Werbepsychologie
1
Werbewirkung
1
Wissenschaftliche Literatur
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatzsammlung
1
Language
All
German
English
10
Author
All
Naderer, Brigitte
Esch, Franz-Rudolf
12
Huber, Frank
11
Bauer, Hans H.
8
Gierl, Heribert
6
Meyer, Frederik
6
Woisetschläger, David
5
Diehl, Sandra
4
Gröppel-Klein, Andrea
3
Görtz, Gunnar
3
Kroeber-Riel, Werner
3
Neumann, Marcus M.
3
Regier, Stefanie
3
Rempel, Jan Eric
3
Schiller, Sören
3
Schnoor, Anje
3
Vollhardt, Kai
3
Backhaus, Christof
2
Dechêne, Christian Frédéric
2
Dreisbach, Jan
2
Dreyer, Axel
2
Ernst, Holger
2
Eschweiler, Maurice
2
Fantapié Altobelli, Claudia
2
Freundt, Tjark Christian
2
Fritz, Wolfgang
2
Föll, Kerstin
2
Gedenk, Karen
2
Goertz, Susanne
2
Großmann, Tina
2
Haber, Tobias E.
2
Haken, Niels N. von
2
Hampel, Stefan
2
Heinrich, Daniel
2
Iperen, Rudolf-Jan van
2
Kamm, Friederike
2
Klapper, Daniel
2
Kost, Julia F.
2
Lenzen, Sandra
2
Lutzky, Christian
2
Praxmarer-Carus, Sandra
2
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Schlüsselwerke der Werbeforschung
Meitz, Tino Georg Konrad
(
ed.
);
Borchers, Nils S.
(
ed.
); …
-
2022
Persistent link: https://www.econbiz.de/10012695685
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->