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~language:"deu"
~subject:"Mediensektor"
~type_genre:"Handbook"
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Baumgarth, Carsten
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Krone, Jan
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Handbuch Medienökonomie ; Band 1
Krone, Jan
(
ed.
);
Pellegrini, Tassilo
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012800269
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2
Erfolgreiche Führung von Medienmarken : Strategien für Positionierung, Markentransfers und Branding
Baumgarth, Carsten
(
ed.
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002007647
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