Cassiman, Bruno; Guardo, Chiara di; Valentini, Giovanni - IESE Business School, Universidad de Navarra - 2005
. Therefore, knowledge has become a central theme in strategic management. Against this background, we argue that the knowledge … knowledge, as a firm's competitive advantage is now more dependent on continuous knowledge development and enhancement … -original- knowledge, as opposed to applying existing knowledge, for solving a problem. However, the firm is more reluctant to …