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~language:"eng"
~language:"slv"
~person:"Loureiro, Sandra Maria Correia"
~person:"Thaichon, Park"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
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Konsumentenverhalten
Consumer behaviour
99
Beziehungsmarketing
49
Relationship marketing
49
Brand management
43
Markenführung
43
Social Web
32
Social web
32
Brand image
30
Markenimage
30
Customer satisfaction
26
Kundenzufriedenheit
26
Emotion
21
Internet marketing
20
Online-Marketing
20
Brand
16
Einzelhandel
15
Markenartikel
15
Retail trade
15
Viral marketing
15
Virales Marketing
15
Advertising
14
Dienstleistungsqualität
14
Luxury goods
14
Luxusgüter
14
Service quality
14
Werbung
13
Advertising effects
12
Customer integration
12
Kundenintegration
12
Marketing management
12
Marketingmanagement
12
Online retailing
12
Online-Handel
12
Werbewirkung
12
Bibliometrics
9
Bibliometrie
9
Customer engagement
9
Lieferantenmanagement
9
Supplier relationship management
9
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Free
7
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Article
96
Book / Working Paper
2
Type of publication (narrower categories)
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Article in journal
Collection of articles of several authors
Aufsatz in Zeitschrift
98
Aufsatz im Buch
6
Book section
6
Aufsatzsammlung
1
Sammelwerk
1
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Language
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English
Slovenian
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Loureiro, Sandra Maria Correia
Thaichon, Park
Han, Heesup
113
Mattila, Anna S.
95
Lusk, Jayson L.
74
Belk, Russell W.
70
Phau, Ian
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
62
Grewal, Dhruv
60
Nayga, Rodolfo M.
59
Jang, Soocheong
57
Septianto, Felix
55
Paul, Justin
53
Sheth, Jagdish N.
53
Ko, Eunju
49
Bagozzi, Richard P.
48
Laroche, Michel
48
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Hollebeek, Linda D.
43
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Das, Gopal
39
Rajagopal
38
Ko, Yong Jae
37
Vrontis, Demetris
37
Kim, Seongseop
36
Park, Jungkun
36
Hyun, Sunghyup Sean
35
Verhoef, Peter C.
35
Wong, IpKin Anthony
35
Moschis, George P.
34
Walsh, Gianfranco
34
Wu, Luorong
34
Balaji, M. S.
33
Dennis, Charles
33
Eisend, Martin
33
Foxall, Gordon R.
33
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Journal of retailing and consumer services
21
Journal of promotion management : innovations in planning and applied research
7
Asia Pacific journal of marketing and logistics
5
International journal of hospitality management
4
Journal of business research : JBR
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
International journal of consumer studies
3
International journal of retail and distribution management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : JPM
3
Psychology & marketing
3
International journal of advertising : the review of marketing communications
2
International journal of retail & distribution management
2
Journal of consumer behaviour
2
Marketing intelligence & planning
2
Services marketing quarterly
2
The journal of product & brand management
2
World review of entrepreneurship, management and sustainable development
2
Baltic journal of management
1
Cogent business & management
1
EuroMed journal of business
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of arts management
1
International journal of business and globalisation : IJBG
1
International journal of business performance management
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of wine business research : IJWBR
1
Journal of communication management
1
Journal of food products marketing
1
Journal of hospitality marketing & management
1
Journal of marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing
1
Qualitative market research : an international journal
1
The journal of brand management : an international journal
1
The journal of business & industrial marketing
1
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ECONIS (ZBW)
98
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1
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10
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98
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date (oldest first)
1
Identifying factors influencing purchase intention of sustainable luxury retailing products
Lavuri, Rambabu
;
Kaul, Dimple
;
Mohan, Geetha
; …
- In:
International journal of retail and distribution management
52
(
2024
)
2
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014484397
Saved in:
2
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
3
Mapping the sustainability branding field : emerging trends and future directions
Nascimento, Jorge
;
Loureiro, Sandra Maria Correia
- In:
The journal of product & brand management
33
(
2024
)
2
,
pp. 234-257
Persistent link: https://www.econbiz.de/10014486331
Saved in:
4
Me and my AI : exploring the effects of consumer self-construal and AI-based experience on avoiding similarity and willingness to pay
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 151-167
Persistent link: https://www.econbiz.de/10014467481
Saved in:
5
"Regions" as brands : an empirical validation of consumer-based brand equity framework and demonstration of cross-over effect
Bandyopadhyay, Argho
;
Hall, John
;
Wong, Ho Yin
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 457-479
Persistent link: https://www.econbiz.de/10014486751
Saved in:
6
Chatbots in frontline services and customer experience : an anthropomorphism perspective
Nguyen Tuyet-Mai
;
Ferm, Lars-Erik Casper
;
Quach, Sara
; …
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2201-2225
Persistent link: https://www.econbiz.de/10014432391
Saved in:
7
Do extrinsic factors encourage shoppers' compulsive buying? : store environment and product characteristics
Lavuri, Rambabu
;
Thaichon, Park
- In:
Marketing intelligence & planning
41
(
2023
)
6
,
pp. 722-740
Persistent link: https://www.econbiz.de/10014332141
Saved in:
8
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
9
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
10
Ethnicity in advertising and millennials : the role of social identity and social distinctiveness
Shao, Wei
;
Zhang, Yunen
;
Cheng, Anni
;
Quach, Sara
; …
- In:
International journal of advertising : the review of …
42
(
2023
)
8
,
pp. 1377-1418
Persistent link: https://www.econbiz.de/10014450218
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