//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~person:"Albers, Sönke"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Customer relationship management"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
3
Relationship marketing
3
Customer value
2
Kundenwert
2
Lebenszyklus
2
Life cycle
2
Erfolgsfaktor
1
Performance measurement
1
Performance-Messung
1
Project management
1
Projektmanagement
1
Success factor
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
2
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
German
15
Author
All
Albers, Sönke
Kumar, V.
79
Verhoef, Peter C.
55
Han, Heesup
53
Hollebeek, Linda D.
46
Palmatier, Robert W.
40
Gil Saura, Irene
37
Mattila, Anna S.
37
Smith, Alan D.
35
Homburg, Christian
33
Van den Poel, Dirk
32
Grönroos, Christian
31
Thaichon, Park
31
Mittal, Vikas
30
Prentice, Catherine
30
Svensson, Göran
30
Loureiro, Sandra Maria Correia
28
Sheth, Jagdish N.
28
Grewal, Dhruv
27
Neslin, Scott A.
27
Agnihotri, Raj
25
Lemon, Katherine N.
25
Quach, Sara
25
Vrontis, Demetris
25
Aksoy, Lerzan
24
Heinonen, Kristina
24
Hyun, Sunghyup Sean
24
Karjaluoto, Heikki
24
Klaus, Philipp
24
Ruyter, Ko de
24
Bang, Nguyen
23
Payne, Adrian
23
Eggert, Andreas
22
Gustafsson, Anders
22
Reinartz, Werner J.
22
Bruhn, Manfred
21
Edvardsson, Bo
21
Rather, Raouf Ahmad
21
Sesé, F. Javier
21
Wieseke, Jan
21
Wong, IpKin Anthony
21
more ...
less ...
Published in...
All
GfK marketing intelligence review : Marketingforschung für die Praxis
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The Impact of Technological and Organizational Implementation of CRM on Customer Acquisition, Maintenance, and Retention
Becker, Jan U.
;
Greve, Goetz
;
Albers, Sönke
-
2009
In recent years,
customer
relationship
management
(CRM) has been a topic of the utmost importance for scholars and …
Persistent link: https://www.econbiz.de/10014209414
Saved in:
2
Left behind expectations : how to prevent CRM implementations from failing
Becker, Jan U.
;
Greve, Goetz
;
Albers, Sönke
- In:
GfK marketing intelligence review : Marketingforschung …
2
(
2010
)
2
,
pp. 34-41
Persistent link: https://www.econbiz.de/10008697205
Saved in:
3
The impact of technological and organizational implementation of CRM on customer acquisition, maintenance, and retention
Becker, Jan U.
;
Greve, Goetz
;
Albers, Sönke
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
3
,
pp. 207-215
Persistent link: https://www.econbiz.de/10003885206
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->