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~language:"eng"
~person:"Bang, Nguyen"
~person:"Phau, Ian"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
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Consumer behaviour
Konsumentenverhalten
110
Brand management
65
Markenführung
65
Brand image
49
Markenimage
49
Brand
34
Markenartikel
34
Beziehungsmarketing
32
Relationship marketing
32
Luxury goods
29
Luxusgüter
29
Australia
25
Australien
25
Customer satisfaction
19
Kundenzufriedenheit
19
Corporate reputation
17
Emotion
17
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17
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15
Werbewirkung
15
China
14
Einzelhandel
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Holiday behaviour
12
Retail trade
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Urlaubsverhalten
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11
Social web
11
Dienstleistungsqualität
10
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10
Service quality
10
Tourism
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Designation of origin
9
Herkunftsbezeichnung
9
Internet marketing
9
Marketing management
9
Marketingmanagement
9
Online-Marketing
9
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9
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Article
109
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110
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English
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Bang, Nguyen
Phau, Ian
Han, Heesup
113
Mattila, Anna S.
95
Lusk, Jayson L.
74
Khare, Arpita
68
Dwivedi, Yogesh Kumar
62
Grewal, Dhruv
60
Loureiro, Sandra Maria Correia
60
Nayga, Rodolfo M.
59
Jang, Soocheong
57
Septianto, Felix
55
Paul, Justin
53
Belk, Russell W.
52
Ko, Eunju
49
Laroche, Michel
48
Bagozzi, Richard P.
47
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Hollebeek, Linda D.
43
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Das, Gopal
39
Thaichon, Park
39
Rajagopal
38
Ko, Yong Jae
37
Vrontis, Demetris
37
Kim, Seongseop
36
Park, Jungkun
36
Hyun, Sunghyup Sean
35
Verhoef, Peter C.
35
Wong, IpKin Anthony
35
Moschis, George P.
34
Wu, Luorong
34
Balaji, M. S.
33
Gierl, Heribert
33
Haws, Kelly L.
33
Prashar, Sanjeev
33
Rana, Nripendra P.
33
Walsh, Gianfranco
33
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Marketing intelligence & planning
11
Journal of business research : JBR
8
Journal of fashion marketing and management
7
Journal of promotion management : JPM
6
Journal of retailing and consumer services
5
Asia-Pacific journal of business administration
4
Journal of international consumer marketing
4
The journal of brand management : an international journal
4
The marketing review
4
Australasian marketing journal
3
European journal of marketing : EJM
3
The journal of consumer marketing
3
The journal of services marketing
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Direct marketing : an international journal
2
International journal of consumer studies
2
International journal of hospitality management
2
Journal of global marketing
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of strategic marketing
2
Journal of vacation marketing : an international journal
2
Strategic change
2
The international journal of bank marketing : IJBM
2
The international review of retail, distribution and consumer research
2
Young consumers : insight and ideas for responsible marketers
2
Business process management journal
1
Electronic markets : the international journal on networked business
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of wine business research : IJWBR
1
International studies of management and organization
1
Journal of business ethics : JOBE
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality and tourism insights
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : MM
1
Journal of service theory and practice : JSTP
1
Journal of targeting, measurement and analysis for marketing
1
Journal of travel and tourism marketing
1
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ECONIS (ZBW)
110
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1
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10
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110
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1
Adapting to the Instagram esthetic and exploring influencers of hedonic consumption
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014321470
Saved in:
2
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
3
Motivations, attitudes and intentions towards luxury dining in airplane themed restaurants : moderating roles of desire to fly, desire for luxury and FOMO
Lau, Kong Cheen
;
Lee, Sean
;
Phau, Ian
- In:
Journal of hospitality and tourism insights
6
(
2023
)
5
,
pp. 1967-1989
Persistent link: https://www.econbiz.de/10014445536
Saved in:
4
The role of brand self-congruence, brand love and brand attachment on brand advocacy : a serial mediation model
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 649-666
Persistent link: https://www.econbiz.de/10014313079
Saved in:
5
"Buy, wear, return, repeat" : investigating Chinese consumers' attitude and intentions to engage in wardrobing
Phau, Ian
;
Akintimehin, Olamide Oluwabusola
;
Shen, Bin
; …
- In:
Strategic change
31
(
2022
)
3
,
pp. 345-356
Persistent link: https://www.econbiz.de/10013275782
Saved in:
6
Conceptualising attitudes towards brand genuinuity : scale development and validation
Hart, Brian 't
;
Phau, Ian
- In:
The journal of brand management : an international journal
29
(
2022
)
4
,
pp. 327-340
Persistent link: https://www.econbiz.de/10013270435
Saved in:
7
Consumer attitude and intention toward ridesharing
Cheah, Isaac
;
Shimul, Anwar Sadat
;
Liang, Johan
;
Phau, Ian
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 115-136
Persistent link: https://www.econbiz.de/10013170051
Saved in:
8
CSR motives on situational scepticism towards luxury brands
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013172878
Saved in:
9
Examining the influences of perceived exclusivity and perceived rarity on consumers' perception of luxury
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
26
(
2022
)
2
,
pp. 365-382
Persistent link: https://www.econbiz.de/10013162360
Saved in:
10
Investigating consumers' brand desirability for upcycled luxury brands
Phau, Ian
;
Akintimehin, Olamide
;
Lee, Sean
- In:
Strategic change
31
(
2022
)
5
,
pp. 523-531
Persistent link: https://www.econbiz.de/10013415705
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