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~language:"eng"
~person:"Gupta, Sachin"
~person:"Mehta, Nitin"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Consumer behaviour
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Joghurt
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USA
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United States
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Yogurt
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Consumption theory
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Konsumtheorie
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Nichtlineare Regression
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Gupta, Sachin
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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A regime-switching model of cyclical category buying
Park, Sungho
;
Gupta, Sachin
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
3
,
pp. 469-480
Persistent link: https://www.econbiz.de/10009160791
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Examining demand elasticities in Hanemann's framework : a theoretical and empirical analysis
Mehta, Nitin
;
Chen, Xinlei
;
Narasimhan, Om
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
3
,
pp. 422-437
Persistent link: https://www.econbiz.de/10003984300
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