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~language:"eng"
~person:"Peitz, Martin"
~subject:"Signalling"
~subject:"Vergleichende Werbung"
~type_genre:"Aufsatz in Zeitschrift"
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Signalling
Vergleichende Werbung
Theorie
6
Theory
6
Product quality
5
Produktqualität
5
Asymmetric information
4
Asymmetrische Information
4
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3
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Markenarchitektur
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Moral Hazard
2
Moral hazard
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Warenkennzeichnung
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Adverse Selektion
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Adverse selection
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Advertising
1
Barriers to entry
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Brand
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1
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Comparative advertising
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Aufsatz in Zeitschrift
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11
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Peitz, Martin
Kim, Jeong-yoo
13
Daughety, Andrew F.
11
Fudenberg, Drew
9
Kagel, John H.
9
Mirman, Leonard J.
9
Muñoz-García, Félix
9
Pecorino, Paul
9
Reinganum, Jennifer Freidel
9
Cooper, David J.
8
Espinola-Arredondo, Ana
8
Huang, Gow-Cheng
7
Jeitschko, Thomas D.
7
Kartik, Navin
7
Krähmer, Daniel
7
Liano, Kartono
7
Baker, H. Kent
6
Farmer, Amy
6
Hudson, John
6
Kleinert, Simon
6
Lehrer, Ehud
6
Mahenc, Philippe
6
Morris, Stephen
6
Pan, Ming-Shiun
6
Tauman, Yair
6
Vismara, Silvio
6
Waldman, Michael
6
Zhang, Jianxiong
6
Adriani, Fabrizio
5
Baert, Stijn
5
Basov, Suren
5
Bernhardt, Dan
5
Daher, Wassim
5
Dodonova, Anna
5
Eső, Péter
5
Horstmann, Ignatius J.
5
Huerta-Zavala, Pilar
5
Inderst, Roman
5
Jones, Philip R.
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Kamenica, Emir
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International journal of industrial organization
2
Journal of economics & management strategy : JEMS
2
European economic review : EER
1
Journal of the European Economic Association
1
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ECONIS (ZBW)
6
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1
You are judged by the company you keep : reputation leverage in vertically related markets
Choi, Jay Pil
;
Peitz, Martin
- In:
International journal of industrial organization
61
(
2018
),
pp. 351-379
Persistent link: https://www.econbiz.de/10012103441
Saved in:
2
With a little help from my enemy : comparative advertising as a signal of quality
Barigozzi, Francesca
;
Garella, Paolo G.
;
Peitz, Martin
- In:
Journal of economics & management strategy : JEMS
18
(
2009
)
4
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10003905590
Saved in:
3
Umbrella branding and external certification
Hakenes, Hendrik
;
Peitz, Martin
- In:
European economic review : EER
53
(
2009
)
2
,
pp. 186-196
Persistent link: https://www.econbiz.de/10003834328
Saved in:
4
Umbrella branding and the provision of quality
Hakenes, Hendrik
;
Peitz, Martin
- In:
International journal of industrial organization
26
(
2008
)
2
,
pp. 546-556
Persistent link: https://www.econbiz.de/10003724162
Saved in:
5
Alliances between competitors and consumer information
Garella, Paolo G.
;
Peitz, Martin
- In:
Journal of the European Economic Association
5
(
2007
)
4
,
pp. 823-845
Persistent link: https://www.econbiz.de/10003484057
Saved in:
6
Interdediation can replace certification
Garella, Paolo G.
;
Peitz, Martin
- In:
Journal of economics & management strategy : JEMS
9
(
2000
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10001455713
Saved in:
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