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~language:"eng"
~person:"Phau, Ian"
~subject:"Australia"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Australia
Konsumentenverhalten
Consumer behaviour
73
Brand management
30
Markenführung
30
Luxury goods
27
Luxusgüter
27
Australien
25
Brand image
25
Markenimage
25
Brand
21
Markenartikel
21
Advertising effects
15
Emotion
15
Werbewirkung
15
Holiday behaviour
13
Urlaubsverhalten
13
Tourism
11
Tourismus
11
Beziehungsmarketing
9
Relationship marketing
9
Advertising
8
Designation of origin
8
Herkunftsbezeichnung
8
Product counterfeiting
8
Produktpiraterie
8
Werbung
8
Tourism marketing
7
Tourismusmarketing
7
Brand extension
6
Customer satisfaction
6
Fashion
6
Jugendliche
6
Kundenzufriedenheit
6
Markentransfer
6
Mode
6
Perception
6
Wahrnehmung
6
Youth
6
China
5
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Free
6
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Article
83
Book / Working Paper
1
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Article in journal
Aufsatz in Zeitschrift
84
research-article
16
Aufsatz im Buch
3
Book section
3
Collection of articles of several authors
1
Reprint
1
Sammelwerk
1
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Language
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English
Author
All
Phau, Ian
Han, Heesup
115
Faff, Robert W.
99
Mattila, Anna S.
98
Wooden, Mark
85
Burgess, John
83
Miller, Paul W.
79
Lusk, Jayson L.
75
Khare, Arpita
68
Nayga, Rodolfo M.
65
Dwivedi, Yogesh Kumar
64
Dollery, Brian
63
Loureiro, Sandra Maria Correia
63
Dixon, Peter B.
61
Septianto, Felix
61
Grewal, Dhruv
60
Worthington, Andrew Charles
59
Jang, Soocheong
57
Paul, Justin
57
Belk, Russell W.
56
Brooks, Robert
52
Smyth, Russell
52
Creedy, John
51
Hunter, Boyd H.
50
Ko, Eunju
50
Leigh, Andrew
50
Hensher, David A.
48
Hollebeek, Linda D.
48
Laroche, Michel
48
Bagozzi, Richard P.
47
Valadkhani, Abbas
47
Kim, Jungkeun
46
Pelsmacker, Patrick de
45
Freebairn, John William
44
Diamantopoulos, Adamantios
42
Sharma, Piyush
42
Bang, Nguyen
40
Bruwer, Johan
40
Saunders, Peter
40
Thaichon, Park
40
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Published in...
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Marketing intelligence & planning
9
Journal of fashion marketing and management
7
Journal of promotion management : JPM
7
Journal of business research : JBR
5
Journal of international consumer marketing
5
Australasian marketing journal
4
Journal of retailing and consumer services
4
The journal of brand management : an international journal
4
Direct marketing : an international journal
3
Young consumers : insight and ideas for responsible marketers
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
European journal of marketing : EJM
2
Journal of vacation marketing : an international journal
2
Strategic change
2
The international review of retail, distribution and consumer research
2
The journal of consumer marketing
2
Asia-Pacific journal of business administration
1
International journal of consumer studies
1
International journal of wine business research : IJWBR
1
Journal of advertising research
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality and tourism insights
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : MM
1
Journal of nonprofit & public sector marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of strategic marketing
1
Journal of targeting, measurement and analysis for marketing
1
Journal of travel and tourism marketing
1
Journal of vacation marketing
1
The journal of services marketing
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
1
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Source
All
ECONIS (ZBW)
84
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84
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1
AI marketing and AI-based promotions impact on consumer behavior and the avoidance of consumer autonomy threat
Spais, George
;
Phau, Ian
;
Jain, Varsha
- In:
Journal of consumer behaviour
23
(
2024
)
3
,
pp. 1053-1056
Persistent link: https://www.econbiz.de/10014575532
Saved in:
2
Examining the mediating role of consumer desire for luxury : can perceived sustainability and natural rarity evoke willingness to pay more?
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 301-319
Persistent link: https://www.econbiz.de/10014575068
Saved in:
3
Pursuing travel calculated hedonism : scale development and validation
Soldat, Zorana
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 760-774
Persistent link: https://www.econbiz.de/10014566308
Saved in:
4
Adapting to the Instagram esthetic and exploring influencers of hedonic consumption
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014321470
Saved in:
5
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
6
Motivations, attitudes and intentions towards luxury dining in airplane themed restaurants : moderating roles of desire to fly, desire for luxury and FOMO
Lau, Kong Cheen
;
Lee, Sean
;
Phau, Ian
- In:
Journal of hospitality and tourism insights
6
(
2023
)
5
,
pp. 1967-1989
Persistent link: https://www.econbiz.de/10014445536
Saved in:
7
The role of brand self-congruence, brand love and brand attachment on brand advocacy : a serial mediation model
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 649-666
Persistent link: https://www.econbiz.de/10014313079
Saved in:
8
"Buy, wear, return, repeat" : investigating Chinese consumers' attitude and intentions to engage in wardrobing
Phau, Ian
;
Akintimehin, Olamide Oluwabusola
;
Shen, Bin
; …
- In:
Strategic change
31
(
2022
)
3
,
pp. 345-356
Persistent link: https://www.econbiz.de/10013275782
Saved in:
9
Conceptualising attitudes towards brand genuinuity : scale development and validation
Hart, Brian 't
;
Phau, Ian
- In:
The journal of brand management : an international journal
29
(
2022
)
4
,
pp. 327-340
Persistent link: https://www.econbiz.de/10013270435
Saved in:
10
Consumer attitude and intention toward ridesharing
Cheah, Isaac
;
Shimul, Anwar Sadat
;
Liang, Johan
;
Phau, Ian
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 115-136
Persistent link: https://www.econbiz.de/10013170051
Saved in:
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