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~language:"eng"
~person:"Thaichon, Park"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
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Consumer behaviour
Konsumentenverhalten
39
Beziehungsmarketing
23
Relationship marketing
23
Social Web
12
Social web
12
Advertising
10
Customer satisfaction
9
Kundenzufriedenheit
9
Online retailing
9
Online-Handel
9
Werbung
9
Brand management
8
Einzelhandel
8
Internet marketing
8
Lieferantenmanagement
8
Luxury goods
8
Luxusgüter
8
Markenführung
8
Online-Marketing
8
Retail trade
8
Supplier relationship management
8
Advertising effects
7
Betriebliche Wertschöpfung
7
Dienstleistungsqualität
7
E-commerce
7
Electronic Commerce
7
Service quality
7
Value creation
7
Werbewirkung
7
Emotion
6
Franchising
6
Bibliometrics
5
Bibliometrie
5
Customer integration
5
Kundenintegration
5
Marketing management
5
Marketingmanagement
5
Brand image
4
Emerging economies
4
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38
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2
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Article
40
Type of publication (narrower categories)
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Article in journal
Collection of articles of several authors
Aufsatz in Zeitschrift
40
Aufsatz im Buch
2
Book section
2
Aufsatzsammlung
1
research-article
1
Language
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English
Author
All
Thaichon, Park
Han, Heesup
115
Mattila, Anna S.
98
Lusk, Jayson L.
75
Belk, Russell W.
74
Phau, Ian
73
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Loureiro, Sandra Maria Correia
63
Nayga, Rodolfo M.
62
Septianto, Felix
61
Grewal, Dhruv
60
Jang, Soocheong
57
Paul, Justin
56
Sheth, Jagdish N.
53
Ko, Eunju
50
Bagozzi, Richard P.
48
Laroche, Michel
48
Hollebeek, Linda D.
47
Kim, Jungkeun
46
Pelsmacker, Patrick de
45
Diamantopoulos, Adamantios
42
Sharma, Piyush
42
Bang, Nguyen
40
Das, Gopal
39
Kim, Seongseop
38
Rajagopal
38
Vrontis, Demetris
38
Ko, Yong Jae
37
Park, Jungkun
37
Eisend, Martin
36
Rana, Nripendra P.
36
Wong, IpKin Anthony
36
Wu, Luorong
36
Dens, Nathalie
35
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Verhoef, Peter C.
35
Bruwer, Johan
34
Lim, Weng Marc
34
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Journal of retailing and consumer services
14
Asia Pacific journal of marketing and logistics
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Marketing intelligence & planning
3
International journal of advertising : the review of marketing communications
2
International journal of retail and distribution management
2
Journal of business research : JBR
2
Psychology & marketing
2
Services marketing quarterly
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of consumer studies
1
Journal of consumer behaviour
1
Journal of food products marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
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ECONIS (ZBW)
40
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40
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date (oldest first)
1
The dark side of artificial intelligence in marketing : meta-analytics review
Barari, Mojtaba
;
Ferm, Lars-Erik Casper
;
Quach, Sara
; …
- In:
Marketing intelligence & planning
42
(
2024
)
7
,
pp. 1234-1256
Persistent link: https://www.econbiz.de/10015056983
Saved in:
2
Identifying factors influencing purchase intention of sustainable luxury retailing products
Lavuri, Rambabu
;
Kaul, Dimple
;
Mohan, Geetha
; …
- In:
International journal of retail and distribution management
52
(
2024
)
2
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014484397
Saved in:
3
The power of flattery : enhancing prosocial behavior through virtual influencers
Quach, Sara
;
Cheah, Isaac
;
Thaichon, Park
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1629-1648
Persistent link: https://www.econbiz.de/10014555637
Saved in:
4
"Regions" as brands : an empirical validation of consumer-based brand equity framework and demonstration of cross-over effect
Bandyopadhyay, Argho
;
Hall, John
;
Wong, Ho Yin
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 457-479
Persistent link: https://www.econbiz.de/10014486751
Saved in:
5
Chatbots in frontline services and customer experience : an anthropomorphism perspective
Nguyen Tuyet-Mai
;
Ferm, Lars-Erik Casper
;
Quach, Sara
; …
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2201-2225
Persistent link: https://www.econbiz.de/10014432391
Saved in:
6
Do extrinsic factors encourage shoppers' compulsive buying? : store environment and product characteristics
Lavuri, Rambabu
;
Thaichon, Park
- In:
Marketing intelligence & planning
41
(
2023
)
6
,
pp. 722-740
Persistent link: https://www.econbiz.de/10014332141
Saved in:
7
Ethnicity in advertising and millennials : the role of social identity and social distinctiveness
Shao, Wei
;
Zhang, Yunen
;
Cheng, Anni
;
Quach, Sara
; …
- In:
International journal of advertising : the review of …
42
(
2023
)
8
,
pp. 1377-1418
Persistent link: https://www.econbiz.de/10014450218
Saved in:
8
Extrinsic and intrinsic motives : panic buying and impulsive buying during a pandemic
Lavuri, Rambabu
;
Jaiswal, Deepak
;
Thaichon, Park
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 190-204
Persistent link: https://www.econbiz.de/10013552695
Saved in:
9
Intrinsic motivations affecting millennial mobile impulsive shopping in emerging markets during the COVID-19 pandemic
Lavuri, Rambabu
;
Kaur, Jaspreet
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2395-2411
Persistent link: https://www.econbiz.de/10014430248
Saved in:
10
Neuroscientific research methods and techniques in consumer research
Zhang, Yunen
;
Thaichon, Park
;
Shao, Wei
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
3
,
pp. 211-227
Persistent link: https://www.econbiz.de/10014321868
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