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~language:"eng"
~person:"Vrontis, Demetris"
~type_genre:"Article in journal"
~type_genre:"Thesis"
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Consumer behaviour
37
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29
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25
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Vrontis, Demetris
Gupta, Rangan
572
Bahmani-Oskooee, Mohsen
454
Nijkamp, Peter
426
Gil-Alaña, Luis A.
355
Cheng, T. C. E.
351
Hassan, M. Kabir
347
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325
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242
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241
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240
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236
Haan, Jakob de
235
Serletis, Apostolos
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233
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233
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231
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Journal of business research : JBR
28
Journal for global business advancement : JGBA
17
Global business & economics review
11
International marketing review
11
Technological forecasting & social change : an international journal
9
Journal of transnational management : the official journal of the International Management Development Association
8
World review of entrepreneurship, management and sustainable development
8
Journal of Asia Business Studies
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The journal of brand management : an international journal
5
International journal of internet marketing and advertising : IJIMA
4
International journal of managerial and financial accounting : IJMFA
4
International journal of organizational analysis
4
Journal for international business and entrepreneurship development : JIBED
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of promotion management : JPM
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Management decision
4
Thunderbird international business review
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Cross cultural management : an international journal
3
International journal of globalisation and small business : IJGSB
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International journal of technology marketing : IJTMkt
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EuroMed journal of business
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Journal of enterprising communities : people and places in the global economy
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Marketing intelligence & planning
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Qualitative market research : an international journal
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ECONIS (ZBW)
230
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221
International strategic marketing of small construction consultancy firms : the case of Cypriot firms
Thrassou, Alkis
;
Vrontis, Demetris
- In:
International journal of entrepreneurship and small business
6
(
2008
)
2
,
pp. 296-314
Persistent link: https://www.econbiz.de/10003743280
Saved in:
222
Internet marketing by SMEs : towards enhanced competitveness and internationalisation of professional services
Thrassou, Alkis
;
Vrontis, Demetris
- In:
International journal of internet marketing and …
4
(
2007/08
)
2/3
,
pp. 241-261
Persistent link: https://www.econbiz.de/10003652419
Saved in:
223
The marketing implications of the "undesired self"; the case of Chinese Y-generation
Thrassou, Alkis
;
Vrontis, Demetris
;
Ho, Ching-wei
- In:
Journal for global business advancement : JGBA
1
(
2007/08
)
4
,
pp. 390-408
Persistent link: https://www.econbiz.de/10003771467
Saved in:
224
Special issue: breaking the barriers : the role of the internet in the international marketing of SMEs
Vrontis, Demetris
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003652433
Saved in:
225
Special issue: International branding and marketing communications
Vrontis, Demetris
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003771435
Saved in:
226
Special issue: International marketing and MIS cases leading towards entrepreneurship development
Vrontis, Demetris
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003771025
Saved in:
227
A contemporary higher education student-choice model for developed countries
Vrontis, Demetris
;
Thrassou, Alkis
;
Melanthiou, Yioula
- In:
Journal of business research : JBR
60
(
2007
)
9
,
pp. 979-989
Persistent link: https://www.econbiz.de/10003539021
Saved in:
228
A critical evaluation of strategic market entry theories and practices : the case of Hewlett-Packard
Vrontis, Demetris
;
Thrassou, Alkis
;
Wei, Chia-Hung
- In:
Journal for international business and entrepreneurship …
3
(
2006/08
)
1/2
,
pp. 152-170
Persistent link: https://www.econbiz.de/10003855291
Saved in:
229
Using internal marketing to ignite the corporate brand : the case of the UK retail bank industry
Papasolomou, Ioanna
;
Vrontis, Demetris
- In:
The journal of brand management : an international journal
14
(
2006/07
)
1/2
,
pp. 177-195
Persistent link: https://www.econbiz.de/10003458928
Saved in:
230
Mass customisation and the clothing industry
Vignali, Claudio
;
Vrontis, Demetris
;
Vronti, Peri D.
- In:
Ekonomski pregled
55
(
2004
)
5/6
,
pp. 502-512
Persistent link: https://www.econbiz.de/10002155289
Saved in:
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