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~language:"eng"
~subject:"United States"
~type_genre:"Article in journal"
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Search: subject_exact:"Personalwerbung"
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United States
HR marketing
421
Personalmarketing
421
Personalbeschaffung
158
Recruitment
158
Corporate reputation
141
Firmenimage
141
Personalmanagement
132
Human Resource Management
131
Brand management
103
Markenführung
103
Employer branding
76
Employee retention
65
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65
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57
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57
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44
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44
employer branding
43
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Alkire, Terry D.
1
Anaza, Nwamaka A.
1
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1
Avey, James B.
1
Baker, Becca A.
1
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1
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1
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1
Bell, Bradford S.
1
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1
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1
Block, Jörn
1
Boss, Alan D.
1
Boss, R. Wayne
1
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1
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1
Butler-Smith, Paul
1
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1
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1
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1
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1
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Feild, Hubert S.
1
Finch, Linda
1
Fisch, Christian
1
Foster, Carley
1
Gentry, Jim
1
Grace, Debra
1
Greguras, Gary J.
1
Griffith, Jakari
1
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Human resource development quarterly
2
Human resource management
2
Journal of leadership & organizational studies : JLOS; official journal of the Midwest Academy of Management
2
Academy of Management journal : AMJ
1
Applied economics
1
Business horizons
1
European journal of marketing : EJM
1
Health marketing quarterly
1
Human performance
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Human resource development international : enhancing performance, learning and integrity
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International advances in economic research : IAER ; an official publication of the International Atlantic Economic Society
1
International journal of hospitality management
1
International journal of selection and assessment
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Journal of HRM - human resource management
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Journal of business and psychology
1
Journal of business ethics : JOBE
1
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1
Journal of family business strategy
1
Journal of hospitality marketing & management
1
Journal of managerial psychology
1
Journal of marketing management : MM
1
Journal of service research : JSR
1
Journal of small business strategy
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Managing service quality : MSQ ; an international journal
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The international journal of human resource management
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The journal of brand management : an international journal
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ECONIS (ZBW)
30
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1
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10
of
30
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date (oldest first)
1
Employer attractiveness : a study into the link between demographics of jobseekers and reasons for applying for a position
Chandler, Nick
- In:
Journal of HRM - human resource management
22
(
2019
)
1
,
pp. 30-45
Persistent link: https://www.econbiz.de/10012215078
Saved in:
2
When and how frontline service employee authenticity influences purchase intentions
Matthews, Lynn
;
Eilert, Meike
;
Carlson, Les
;
Gentry, Jim
- In:
Journal of business research : JBR
114
(
2020
),
pp. 111-123
Persistent link: https://www.econbiz.de/10012257471
Saved in:
3
Internal brand management : introduction to the special issue and directions for future research
Piehler, Rico
;
Grace, Debra
;
Burmann, Christoph
- In:
The journal of brand management : an international journal
25
(
2018
)
3
,
pp. 197-201
Persistent link: https://www.econbiz.de/10011884912
Saved in:
4
Too much of a good thing? : examining how proactive personality affects employee brand performance under formal and informal organizational support
Xiong, Lina
;
King, Ceridwyn
- In:
International journal of hospitality management
68
(
2018
),
pp. 12-22
Persistent link: https://www.econbiz.de/10011811126
Saved in:
5
Who prefers working in family firms? : an exploratory study of individuals' organizational preferences across 40 countries
Block, Jörn
;
Fisch, Christian
;
Lau, James
;
Obschonka, …
- In:
Journal of family business strategy
7
(
2016
)
2
,
pp. 65-74
Persistent link: https://www.econbiz.de/10011509078
Saved in:
6
The role of internal marketing on employees' perceived job performance in an Asian integrated resort
Ieong, Chi Ying
;
Lam, Desmond
- In:
Journal of hospitality marketing & management
25
(
2016
)
5/6
,
pp. 589-612
Persistent link: https://www.econbiz.de/10011578861
Saved in:
7
How to become an employer of choice : transforming employer brand associations into employer first-choice brands
Rampl, Linn Viktoria
- In:
Journal of marketing management : MM
30
(
2014
)
13/14
,
pp. 1486-1504
Persistent link: https://www.econbiz.de/10010433908
Saved in:
8
Is this how I will be treated? : reducing uncertainty through recruitment interactions
Walker, H. Jack
;
Bauer, Talya N.
;
Cole, Michael S.
; …
- In:
Academy of Management journal : AMJ
56
(
2013
)
5
,
pp. 1325-1347
Persistent link: https://www.econbiz.de/10010206702
Saved in:
9
A hierarchical model of the internal relationship marketing approach to nurse satisfaction
Peltier, James
;
Schibrowsky, John A.
;
Nill, Alexander F.
- In:
European journal of marketing : EJM
47
(
2013
)
5/6
,
pp. 899-918
Persistent link: https://www.econbiz.de/10009763954
Saved in:
10
Psychological capital and the intent to pursue employment with developed and emerging market multinational corporations
Alkire, Terry D.
;
Avey, James B.
- In:
Human resource development international : enhancing …
16
(
2013
)
1
,
pp. 40-55
Persistent link: https://www.econbiz.de/10009719129
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