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~language:"fra"
~subject:"Advertising planning"
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Search: subject_exact:"Werbepsychologie"
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Advertising planning
Wirtschaftspsychologie
33
Economic psychology
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8
Werbepsychologie
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France
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1970-1994
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Albert Aftalion
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Consommateurs & consommation : XVIIe-XXIe siècle : regards franco-espagnols
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ECONIS (ZBW)
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Devenir bourgeois ou rester prolétaire? : une comparaison des stratégies publicitaires de deux grands magasins de vente à crédit parisiens à la belle époque : les grands magasins D...
Albert, Anaïs
- In:
Consommateurs & consommation : XVIIe-XXIe siècle : …
,
(pp. 195-220)
.
2015
Persistent link: https://www.econbiz.de/10011495898
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La publicité : théories, acteurs et méthodes
Vernette, Eric
(
ed.
);
Caumont, Daniel
(
contributor
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-
2000
Persistent link: https://www.econbiz.de/10013287051
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