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~subject:"Afrika"
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Comportement du consommateur face aux stratégies marketing en Afrique
Any-Gbayere, Sahou
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2016
Persistent link: https://www.econbiz.de/10011454805
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Approche culturelle du consummateur en Afrique et perspectives pour la stratégie marketing
Bekolo, Claude
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Revue Gestion 2000 : management & prospective
24
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2007
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pp. 105-119
Persistent link: https://www.econbiz.de/10003533290
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