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~language:"fra"
~subject:"Internationale Betriebswirtschaftslehre"
~subject:"SME"
~type_genre:"Aufsatz in Zeitschrift"
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Internationale Betriebswirtschaftslehre
SME
International marketing
16
Internationales Marketing
16
France
10
Frankreich
10
Theorie
8
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8
Advertising
7
Werbung
7
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5
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advertising
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Psychology of advertising
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Aufsatz in Zeitschrift
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Barlet, Corinne
1
Léonard, Francis
1
Maliverney, Jacques
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Economie & prévision : EP
1
Economie et statistique
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Revue internationale PME
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Revue économique et sociale : RES ; bulletin de la Société d'Etudes Economiques et Sociales
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ECONIS (ZBW)
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1
Entreprises exportatrices de l'industrie manufacturière : clientèle et stratégie
Maliverney, Jacques
- In:
Economie et statistique
(
1995
),
pp. 45-54
Persistent link: https://www.econbiz.de/10001200357
Saved in:
2
L'exportation et les PME
In:
Revue internationale PME
7
(
1994
)
2
,
pp. 5-158
Persistent link: https://www.econbiz.de/10001176542
Saved in:
3
Commerce international et différenciation des produits : un arbitrage entre exportation et investissement direct
Barlet, Corinne
- In:
Economie & prévision : EP
(
1992
),
pp. 55-65
Persistent link: https://www.econbiz.de/10001123809
Saved in:
4
Internationalisation, europeanisation : quelle contribution du marketing pour nos PME?
Léonard, Francis
- In:
Revue économique et sociale : RES ; bulletin de la …
50
(
1992
)
3
,
pp. 145-155
Persistent link: https://www.econbiz.de/10001151144
Saved in:
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