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~type_genre:"Article in journal"
~type_genre:"Case study"
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Innovazione, qualità e marchi nei distretti industriali
Foresti, Giovanni
;
Guelpa, Fabrizio
;
Trenti, Stefania
- In:
Economia e politica industriale
38
(
2011
)
3
,
pp. 161-178
Persistent link: https://www.econbiz.de/10009505814
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2
Immagine e determinanti d'acquisto di un olio d'oliva locale nel mercato giapponese : un caso di studio
Guido, Gianluigi
;
Peluso, Alessandro M.
;
Pino, Giovanni
; …
- In:
Piccola impresa
(
2010
)
3
,
pp. 91-112
Persistent link: https://www.econbiz.de/10009390197
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3
Il made in Italy come immaginario collettivo : un modello degli investimenti in stereotipi
Bellanca, Nicolò
;
Canitano, Giovanni
- In:
Economia e politica industriale
35
(
2008
)
3
,
pp. 155-179
Persistent link: https://www.econbiz.de/10003809707
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4
La pubblicità nell'economia dell'immateriale: prima parte
Cozzi, Gianni
- In:
Economia e politica industriale
34
(
2007
)
4
,
pp. 25-36
Persistent link: https://www.econbiz.de/10003814833
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5
La pubblicità nell'economia dell'immateriale: seconda parte
Buzzo, Bruno
- In:
Economia e politica industriale
34
(
2007
)
4
,
pp. 37-46
Persistent link: https://www.econbiz.de/10003814834
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6
Orientamenti strategici e aspetti di brand management nel settore vitivinicolo italiano : le Cantine del Notaio ; el miglior vino possibile
Lorusso, Stefano
- In:
Piccola impresa
(
2007
)
1
,
pp. 137-155
Persistent link: https://www.econbiz.de/10003630744
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7
Evoluzione competitiva e politiche di branding nel settore vinicolo
Galdenzi, Marco
;
Mancini, Erika
- In:
Economia marche : journal of applied economics
25
(
2006
)
2
,
pp. 199-220
Persistent link: https://www.econbiz.de/10003607693
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8
Politiche del marchio e pubblicità nei distretti industriali : un'analisi con dati a livello di impresa
Micucci, Giacinto
- In:
Rivista italiana degli economisti : the journal of the …
6
(
2001
)
3
,
pp. 407-429
Persistent link: https://www.econbiz.de/10003020133
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9
I marchi dell'industria e della distribuzione : valori e ruoli nell'offerta al consumatore ; numero monografico
In:
Commercio : rivista di economia e politica commerciale
17
(
1996
)
54
Persistent link: https://www.econbiz.de/10001199008
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