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~language:"und"
~person:"Anciaux, Alain"
~person:"Bauer, Hans H."
~person:"Bradley, S"
~person:"Bruhn, Manfred"
~subject:"Product-Market Structuring"
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Analyzing Product Efficiency – A Customer-Oriented Approach
Bauer, Hans H.
;
Hammerschmidt, Maik
;
Staat, Matthias
-
EconWPA
-
2004
The purpose of this study is to provide a broader, economic perspective on customer value
management
. By developing an …
Persistent link: https://www.econbiz.de/10005413264
Saved in:
2
Analyzing Product Efficiency – A Customer-Oriented Approach
Bauer, Hans H.
;
Hammerschmidt, Maik
;
Staat, Matthias
-
EconWPA
-
2004
The purpose of this study is to provide a broader, economic perspective on customer value
management
. By developing an …
Persistent link: https://www.econbiz.de/10005077049
Saved in:
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