Tiwari, Rajnish; Herstatt, Cornelius - Institut für Technologie- und Innovationsmanagement, … - 2012
India has emerged as a vibrant and versatile source for cost effective, disruptive innovations of various varieties … that are able to circumvent given environmental constraints in a cost effective way. India's large and enormously young … significant cost reductions. This emergence as a hub for frugal innovations possibly suggests a lead market role for India. On the …