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~person:"Abbey, James D."
~person:"Solerio, Chiara"
~subject:"Consumer behaviour"
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Abbey, James D.
Solerio, Chiara
Dhir, Amandeep
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Paul, Justin
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Reprint of "A renaissance of brand experience: advancing the concept through a multi-perspective analysis"
Andreini, Daniela
;
Pedeliento, Giuseppe
;
Zarantonello, Lia
- In:
Journal of business research : JBR
96
(
2019
),
pp. 355-365
Persistent link: https://www.econbiz.de/10011981073
Saved in:
2
Taking stock of consumer returns : a review and classification of the literature
Abdulla, Huseyn
;
Ketzenberg, Michael
;
Abbey, James D.
- In:
Journal of operations management
65
(
2019
)
6
,
pp. 560-605
Persistent link: https://www.econbiz.de/10012106548
Saved in:
3
A renaissance of brand experience : advancing the concept through a multi-perspective analysis
Andreini, Daniela
;
Pedeliento, Giuseppe
;
Zarantonello, Lia
- In:
Journal of business research : JBR
91
(
2018
),
pp. 123-133
Persistent link: https://www.econbiz.de/10011902852
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