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~person:"Abu Karim, Rizuwan"
~person:"Dholakia, Ruby R."
~person:"Dreifalt, Nathalie"
~subject:"Country of origin"
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Brand image
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Abu Karim, Rizuwan
Dholakia, Ruby R.
Dreifalt, Nathalie
Basfirinci, Cigdem
3
Deb, Madhurima
2
Saldivar, Roberto
2
Zolfagharian, Mohammadali
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Journal of Islamic marketing
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Integrating country of origin, brand image and halal product knowledge : the case of the South Korean skincare in Indonesia
Mahri, A. Jajang W.
;
Juliana, Juliana
;
Monoarfa, Hilda
; …
- In:
Journal of Islamic marketing
15
(
2024
)
1
,
pp. 244-259
Persistent link: https://www.econbiz.de/10014451927
Saved in:
2
A mixed-method approach to study country of origin effects on brand perceptions in international online behaviour
Drennan, Todd
;
Lindh, Cecilia Thilenius
;
Dreifalt, Nathalie
- In:
Journal of customer behaviour
20
(
2021
)
4
,
pp. 275-299
Persistent link: https://www.econbiz.de/10014424100
Saved in:
3
The COO construct : methodological and related issues in a globalized world
Dholakia, Ruby R.
;
Zhao, Miao
;
Duan, Jingyi
- In:
Journal of global marketing
33
(
2020
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10012201059
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