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~person:"Achrol, Ravi S."
~person:"Kleinaltenkamp, Michael"
~subject:"Automatisierte Produktion"
~subject:"Bibliometrics"
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Achrol, Ravi S.
Kleinaltenkamp, Michael
Tadajewski, Mark
14
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Bochumer Beiträge zur Unternehmensführung und Unternehmensforschung
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Die Betriebswirtschaft : DBW
1
Journal of the Academy of Marketing Science
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ECONIS (ZBW)
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S-D logic as an example of non-cumulative scientific progress in the marketing discipline
Haase, Michaela
;
Kleinaltenkamp, Michael
- In:
Die Betriebswirtschaft : DBW
73
(
2013
)
2
,
pp. 95-112
Persistent link: https://www.econbiz.de/10009727067
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2
Frontiers of the marketing paradigm in the third millennium
Achrol, Ravi S.
;
Kotler, Philip
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
1
,
pp. 35-52
Persistent link: https://www.econbiz.de/10009507844
Saved in:
3
Standardisierung und Marktprozeß : Entwicklungen und Auswirkungen im CIM-Bereich
Kleinaltenkamp, Michael
-
1993
Persistent link: https://www.econbiz.de/10000347900
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