//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Adamson, Brent"
~person:"Plinke, Wulff"
~type_genre:"Handbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"B-to-B-Marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Betriebliche Wertschöpfung
1
Business-to-Business-Marketing
1
Competitive strategy
1
International marketing
1
Internationales Marketing
1
Investitionsgütermarketing
1
Lieferantenmanagement
1
Market segmentation
1
Marketing management
1
Marketingmanagement
1
Marktsegmentierung
1
Strategic management
1
Strategisches Management
1
Supplier relationship management
1
Theorie
1
Theory
1
Value creation
1
Wettbewerbsstrategie
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Handbuch
Article in journal
7
Aufsatz in Zeitschrift
7
Collection of articles of several authors
6
Sammelwerk
6
Aufsatzsammlung
4
Lehrbuch
4
Aufsatz im Buch
3
Book section
3
Textbook
3
Case study
1
Fallstudie
1
Guidebook
1
Handbook
1
Ratgeber
1
more ...
less ...
Language
All
German
1
Author
All
Adamson, Brent
Plinke, Wulff
Backhaus, Klaus
2
Cravens, David W.
2
Lilien, Gary L.
2
Pepels, Werner
2
Ammann, Paul
1
Baumgarth, Carsten
1
Czech-Winkelmann, Susanne
1
Durivage, Mark Allen
1
Harting, Christian
1
Kleinaltenkamp, Michael
1
Linacre, Nigel
1
Petersen, J. Andrew
1
Tscheulin, Dieter K.
1
Voeth, Markus
1
Wuyts, Stefan
1
more ...
less ...
Published in...
All
Engineering online library
1
Technischer Vertrieb
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strategisches Business-to-Business-Marketing : mit 54 Tabellen
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
ed.
)
-
2002
-
2. Auflage
Persistent link: https://www.econbiz.de/10001684266
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->