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~person:"Adeola, Ogechi"
~person:"Piercy, Nigel"
~subject:"Marketingmanagement"
~type_genre:"Guidebook"
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Market-led strategic change : transforming the process of going to market
Piercy, Nigel
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2009
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4th ed.
Persistent link: https://www.econbiz.de/10003719671
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