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~person:"Afshari, Leila"
~person:"Arndt, Felix"
~person:"Madhavaram, Sreedhar"
~subject:"Intangible assets"
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Intangible assets
Dynamic capabilities
16
Dynamische Kompetenzen
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Resource-based view
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9
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6
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capability building
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AI-enabled marketing capabilities
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AI-enablement
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Adaptive marketing capabilities
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Artificial intelligence
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Automation
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Automatisierung
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B-to-B-Marketing
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Afshari, Leila
Arndt, Felix
Madhavaram, Sreedhar
Monteiro, Albertina Paula
2
Rua, Orlando Manuel Martins Marques de Lima
2
Soares, Ana Maria
2
Teece, David J.
2
Ahmed, Adeel
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Alegre Martín, Joaquín
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1
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1
Bicen, Pelin
1
Bindu Singh
1
Boyce, Sharon Yvette
1
Browne, Glenn J.
1
Bui Quang Thong
1
Campos, Susana
1
Chen, Sophia
1
Correia, Ricardo Jorge
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Daou, Alain
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Dias, José G.
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Hoang Thanh Nhon
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1
Jayabalan, Jayamalathi
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of business research : JBR
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
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ECONIS (ZBW)
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1
Building capabilities for software development firm competitiveness : the role of intellectual capital and intra-firm relational capital
Madhavaram, Sreedhar
;
Appan, Radha
;
Manis, K. T.
; …
- In:
Information & management : the internat. journal of …
60
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014303289
Saved in:
2
Dynamic capabilities and innovation ambidexterity : the roles of intellectual capital and innovation orientation
Farzaneh, Mandana
;
Wilden, Ralf
;
Afshari, Leila
; …
- In:
Journal of business research : JBR
148
(
2022
),
pp. 47-59
Persistent link: https://www.econbiz.de/10013325445
Saved in:
3
Building customisation capability in B2B marketing : the role of organisational capital
Madhavaram, Sreedhar
;
Hunt, Shelby D.
;
Bicen, Pelin
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
13/14
,
pp. 1409-1435
Persistent link: https://www.econbiz.de/10012695287
Saved in:
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