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~person:"Aggarwal, Sugandha"
~person:"King, Stephen"
~subject:"Werbeplanung"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bibliography included"
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Werbeplanung
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A master class in brand planning : the timeless works of Stephen King
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ECONIS (ZBW)
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Optimal advertisement planning on online news media
Gupta, Anshu
;
Manik, Prerna
;
Aggarwal, Sugandha
;
Jha, P. C.
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2011
Persistent link: https://www.econbiz.de/10009719392
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Inter-media decisions : implications for agency structure
King, Stephen
- In:
A master class in brand planning : the timeless works …
,
(pp. 91-104)
.
2007
Persistent link: https://www.econbiz.de/10003578206
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