Irfan, Wardah; Siddiqui, Danish Ahmed; Ahmed, Waqar - In: International Journal of Retail & Distribution Management 47 (2019) 4, pp. 350-367
. The purpose of this paper is to examine the role of in-store logistics in crafting store image and perceived value to … Smart PLS 3.2.4. Findings: The findings of this study suggest that in-store logistics play a major role in developing …