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~person:"Ahn, Jiseon"
~person:"Helmig, Bernd"
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Search: subject:"Beziehungsmarketing"
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Beziehungsmarketing
36
Relationship marketing
36
Consumer behaviour
19
Konsumentenverhalten
19
Hospital
11
Krankenhaus
11
Brand management
9
Customer satisfaction
9
Kundenzufriedenheit
9
Markenführung
9
Deutschland
8
Germany
8
Brand
6
Dienstleistungsqualität
6
Markenartikel
6
Service quality
6
Brand image
5
Customer value
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Emotion
5
Kundenwert
5
Markenimage
5
Nonprofit marketing
5
Nonprofit-Marketing
5
Brand loyalty
4
Customer integration
4
Dienstleistungsmarketing
4
Gastronomie
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Kundenintegration
4
Markentreue
4
Qualitätsmanagement
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Restaurant industry
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Services marketing
4
Betriebliche Wertschöpfung
3
Cognition
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Confidence
3
Estimation
3
Kognition
3
Market research
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Marketing management
3
Marketingmanagement
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31
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24
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24
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7
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Language
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English
21
German
15
Author
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Ahn, Jiseon
Helmig, Bernd
Bruhn, Manfred
114
Homburg, Christian
108
Kumar, V.
79
Huber, Frank
57
Verhoef, Peter C.
55
Han, Heesup
54
Hollebeek, Linda D.
51
Herrmann, Andreas
49
Bauer, Hans H.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Mattila, Anna S.
38
Gil Saura, Irene
37
Stock-Homburg, Ruth
34
Hippner, Hajo
33
Smith, Alan D.
33
Thaichon, Park
32
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Neslin, Scott A.
31
Prentice, Catherine
31
Reichwald, Ralf
30
Svensson, Göran
30
Evanschitzky, Heiner
29
Loureiro, Sandra Maria Correia
29
Reinartz, Werner J.
29
Sheth, Jagdish N.
29
Töpfer, Armin
29
Georgi, Dominik
28
Matzler, Kurt
28
Eggert, Andreas
27
Grewal, Dhruv
27
Walsh, Gianfranco
27
Aksoy, Lerzan
26
Grönroos, Christian
26
Kleinaltenkamp, Michael
26
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International journal of hospitality management
4
Freiburger betriebswirtschaftliche Diskussionsbeiträge
3
Journal of travel and tourism marketing
3
Asia Pacific journal of marketing and logistics
2
Working papers / Faculté des Sciences Economiques et Sociales, Université de Fribourg
2
Aktuelle Forschungsfragen im Dienstleistungsmarketing : [Workshop Dienstleistungsmarketing 2008]
1
Die Betriebswirtschaft : DBW
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
1
International journal of nonprofit & voluntary sector marketing
1
International journal of quality and service sciences
1
Journal of hospitality and tourism insights
1
Journal of hospitality marketing & management
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing and consumer services
1
Journal of service research : JSR
1
Journal of vacation marketing
1
Krankenhausmanagement 2000
1
Management im Gesundheitswesen
1
Management im Gesundheitswesen : das Lehrbuch für Studium und Praxis
1
Management von Kundenbeziehungen : Perspektiven - Analysen - Strategien - Instrumente : Manfred Bruhn zum 60. Geburtstag
1
The international review of retail, distribution and consumer research
1
The service industries journal
1
Total quality management & business excellence
1
Tourism and hospitality research : THR
1
Wertorientiertes Management im Gesundheitswesen : [basiert auf Redebeiträgen der Autoren zum Symposium "Der Wert von Informationen im Gesundheitswesen - Wert und Wertschöpfung im Krankenhaus", das im Juni 2003 unter der Federführung des Lehrstuhls für Allgemeine Betriebswirtschaftslehre, Public & Nonprofit Management an der Universität Mannheim durchgeführt wurde]
1
Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen : ZögU ; zugleich Organ des Bundesverbandes Öffentliche Dienstleistungen - Deutsche Sektion des CEEP
1
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ECONIS (ZBW)
36
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1
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
2
The role of perceived value in shaping luxury service customers' self-brand connection
Lu Shiwen
;
Ahn, Jiseon
- In:
Tourism and hospitality research : THR
24
(
2024
)
2
,
pp. 203-214
Persistent link: https://www.econbiz.de/10014632098
Saved in:
3
Individual characteristics linking cognitive, affective and conative mechanisms among vegetarian restaurant customers
Ahn, Jiseon
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 374-389
Persistent link: https://www.econbiz.de/10014486747
Saved in:
4
Multidimensional value of customers' mobile service experiences in the food service context
Kwon, Jookyung
;
Yu, Hoyeol
;
Ahn, Jiseon
- In:
Journal of hospitality and tourism insights
6
(
2023
)
2
,
pp. 912-927
Persistent link: https://www.econbiz.de/10014363988
Saved in:
5
Role of brand heritage in local and franchise restaurant service
Ahn, Jiseon
- In:
Total quality management & business excellence
34
(
2023
)
13/14
,
pp. 1882-1895
Persistent link: https://www.econbiz.de/10014369732
Saved in:
6
Role of multidimensional customer brand engagement on customer behavior for online grocery shopping
Park, Jungkun
;
Hong, EunPyo
;
Ahn, Jiseon
;
Hyun, Hyowon
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303390
Saved in:
7
Influence of customer personality on perceived attractiveness and similarity in a food service context
Hong, EunPyo
;
Ahn, Jiseon
- In:
Journal of hospitality marketing & management
32
(
2023
)
6
,
pp. 745-766
Persistent link: https://www.econbiz.de/10014319794
Saved in:
8
Understanding the roles of interaction and trust in formation of loyalty toward customer-to-customer (C2C) platforms
Ting, Liu
;
Ahn, Jiseon
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2565-2581
Persistent link: https://www.econbiz.de/10014430267
Saved in:
9
Make every interaction count - assessing the role of customers’ self-construal on value co-creation at service encounters
Shamim, Amjad
;
Ahn, Jiseon
;
Khan, Imran
;
Shah, Mahmood
; …
- In:
The international review of retail, distribution and …
33
(
2023
)
2
,
pp. 178-201
Persistent link: https://www.econbiz.de/10014292095
Saved in:
10
Exploring perceived innovation in building customers' patronizing behavior in the food delivery service context
Ahn, Jiseon
- In:
International journal of quality and service sciences
14
(
2022
)
2
,
pp. 258-273
Persistent link: https://www.econbiz.de/10013330615
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