//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Ahn, SooKyoung"
~person:"Rudolph, Thomas"
~person:"Usman, Osly"
~subject:"Retail marketing"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer behaviour"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Retail marketing
Consumer behaviour
24
Konsumentenverhalten
24
Beziehungsmarketing
6
Relationship marketing
6
Einzelhandel
5
Online retailing
5
Online-Handel
5
Retail assortment
5
Retail trade
5
Sortiment
5
Brand management
3
Customer satisfaction
3
Deutschland
3
Fashion
3
Food retailing
3
Germany
3
Handelsmarketing
3
Kundenzufriedenheit
3
Lebensmitteleinzelhandel
3
Markenführung
3
Mode
3
Social Web
3
Social web
3
Distribution channel
2
Inter-firm cooperation
2
Market research
2
Marketing management
2
Marketingmanagement
2
Marktforschung
2
Mobile communications
2
Mobilkommunikation
2
Pricing
2
Schweiz
2
South Korea
2
Switzerland
2
Südkorea
2
Unternehmenskooperation
2
Vertriebsweg
2
Assortment integration
1
more ...
less ...
Type of publication
All
Article
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
German
2
English
1
Author
All
Ahn, SooKyoung
Rudolph, Thomas
Usman, Osly
Weinberg, Peter
3
Grimmer, Louise
2
Khare, Arpita
2
Purper, Guido
2
Schröder, Hendrik
2
Swoboda, Bernhard
2
Zentes, Joachim
2
Abdoli, Mansour
1
Arnold, Todd J.
1
Bang, Nguyen
1
Bauer, Hans H.
1
Bekmeier-Feuerhahn, Sigrid
1
Bell, David R.
1
Belz, Frank Martin
1
Benedicktus, Ray L.
1
Berger, Doris
1
Bickle, Marianne C.
1
Bogomolov, Tim
1
Bogomolova, Svetlana
1
Brady, Michael K.
1
Briggs, Elten
1
Bumberger, Cora
1
Burke, Raymond R.
1
Campbell, Colin
1
Campbell, Jeffery M.
1
Chan, Kara
1
Chaniago, Harmon
1
Cheng, Julian Ming Sung
1
Chia, Swee-lim
1
Choobineh, F. Fred
1
Comfort, Daphne
1
Contreras Ramírez, Germán
1
Corsten, Daniel
1
Courtney, Richard H.
1
D'Andrea, Guillermo
1
Dai, Xin
1
Darke, Peter R.
1
Diallo, Mbaye Fall
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
1
Theoretische Fundierung und praktische Relevanz der Handelsforschung
1
Wertorientiertes Marketing : Unternehmensressourcen richtig nutzen
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Co-marketing alliances between heterogeneous industries : examining perceived match-up effects in product brand and alliance levels
Ahn, SooKyoung
;
Kim, HaeJung
;
Forney, Judith A.
- In:
Journal of retailing and consumer services
16
(
2009
)
6
,
pp. 477-485
Persistent link: https://www.econbiz.de/10003906201
Saved in:
2
Die Sortimentsreduktion im Rahmen der strategischen Sortimentsgestaltung : Mehrwert für Händler und Nachfrager durch optimierte Sortimente
Rudolph, Thomas
;
Meise, Niklas
- In:
Wertorientiertes Marketing : Unternehmensressourcen …
,
(pp. 173-188)
.
2008
Persistent link: https://www.econbiz.de/10003618386
Saved in:
3
Konsumentenreaktionen auf eine Sortimentsreduktion
Rudolph, Thomas
;
Kotouc, Alexander Johannes
- In:
Theoretische Fundierung und praktische Relevanz der …
,
(pp. 169-192)
.
2007
Persistent link: https://www.econbiz.de/10003468094
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->