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~person:"Ahuja, Vandana"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Hochschulschrift"
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Ahuja, Vandana
Richter, Alexander
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Smolnik, Stefan
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Kane, Gerald C.
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Gretzel, Ulrike
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International journal of internet marketing and advertising : IJIMA
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
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ECONIS (ZBW)
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Development of an optimal solution for digital marketing variables in an online tool
Ahuja, Vandana
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 49-65
Persistent link: https://www.econbiz.de/10011387769
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2
CRM in a Web 2.0 world : using corporate blogs for campaign management
Ahuja, Vandana
;
Medury, Yajulu
- In:
Journal of direct, data and digital marketing practice …
13
(
2011/12
)
1
,
pp. 11-24
Persistent link: https://www.econbiz.de/10009268809
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